For every pair of Sexy Socks you buy, we donate a pair of much-needed school socks to a child in need in South Africa. But we don’t stop there. We deliver these socks through our Sock Drops – moving and memorable visits to local schools where we spend time with those kids, hoping to inspire them to dream big and to see how business can be used as a force for good.
Comfort is just the beginning. Confidence, pride, and the chance to thrive? That’s the real impact.
OUR BIG GOAL
In 2024, we celebrated donating our 500,000th pair of school socks. Now, we’re well on our way to reaching our goal of donating one million pairs by the end of 2025. It’s a dream that feels more real with every school we visit and every smile we see. Watch this space!
Recent Sock Drop Moments
In just the past two months, we’ve given away over 165,000 pairs of school socks – and we’re not slowing down anytime soon. With 13.5 million school children in South Africa, the need remains immense, but every donation brings us one step closer.
Over the past few weeks, we’ve had the privilege of visiting schools and working with organisations close to our hearts, including:
• iKhaya le Themba
• Morogong Primary School
• St Luke’s Primary
• Lerekhureng Combined School
• James House
• Bright Start
• Holy Cross RC School
Each of these donations represents a story of warmth, joy, and connection. Seeing those smiles never gets old.
Help us reach One Million
We’re so close to hitting our one-millionth-pair-donated milestone – and we’d love your help to get there. Do you know of a school or organisation that would benefit from one of our sock drops? Nominate them today.
Thank you for walking this journey with us. With your help, we’ll soon be celebrating one million pairs donated… and then setting our sights even higher.
